The internet has had a profound impact on gambling. Thanks to the smartphones in our pockets, poker tables, slots games and roulette wheels are conveniently at our fingertips. Instead of travelling to the casino we only have to turn on the computer or engage the app on our phone to instantly access countless online games that bring the excitement of classic casino favourites to us instantly in the digital age.
One of the things the casino industry has always been good at is evolving with the times. In 2019, around 70% of UK betting takes place via the internet at online casinos and bookies, allowing for convenient betting that was almost unheard of 10 years ago.
Mobile devices have been key. They have allowed online casinos to bring what started as a product for desktop users to small handheld devices that can be carried at all times. That impacted the way developers were looking at gameplay with versions emerging specifically for small-scale smartphone screens.
With the affordability of mobile devices widening the potential customer base, casinos have acknowledged not only people’s ability to gamble but their desires when playing. This has, for example, seen a far greater emphasis placed on community and user interaction, exampled by online casinos offering live games like poker and roulette with real-life dealers, while slots games have been built around popular trends such as box office movies to add to the appeal.
Online gambling has also changed the way we spend our money. Technology has made it easier and more secure to add cash to our accounts and has similarly made it quick and convenient to take home our winnings. Guides detailing all you need to know about casino cashouts, highlighting the various ways you’re able to withdraw your cash and which casinos offer quick pay-outs, to how-to articles about playing games with the best odds of winning, exampling both the growth of gambling and how we’ve become smarter players.
These factors have conspired to create a billion-pound industry, driven by constantly improving software that is making gameplay more seamless, more interactive, and more rewarding. Developers have been able to utilise new technology such as virtual reality and augmented reality to bring more immersion to their games while fast internet speeds and 4G networks have afforded customers fast access.
The online casino has also ushered in a new age of gaming. More people are playing poker than ever before thanks to the internet and operators have been quick to seize upon this attraction with a wide choice of poker variants, video poker games, and live dealers. Similarly, the social aspect of sports accumulators has helped grow the market while the fast-moving nature of the online sportsbook, combined with clever digital-age algorithms, offers gamblers attractive cash-out options to boost their chances of getting a profit.
The online age has transformed the gambling market. Not only has it opened it up to a huge new customer base, but the industry has also characteristically embraced evolution and adapted accordingly, making use of modern technology to create more secure platforms, better games, and a more engaging, intuitive experience.